If you love modern makeup that combines wearable shades, glowing skin and products designed to perform, KASH Beauty deserves a place in your makeup bag.
Founded by Irish makeup artist and beauty creator Keilidh Cashell, KASH Beauty has grown into one of Ireland's most recognisable home-grown beauty brands. From radiant foundations and skin tints to statement lips, blush, mascara and makeup essentials, the collection makes it easy to create everything from natural everyday makeup to full glam.
At Eske Beauty, you can discover an extensive selection of KASH Beauty makeup, including some of the brand's most talked-about complexion, eye and lip products.
Whether you're completely new to KASH or looking for your next favourite, here's our guide to the range.
What Is KASH Beauty?
KASH Beauty is an Irish makeup brand founded by professional makeup artist Keilidh Cashell.
Keilidh launched the brand in 2020 after more than a decade of experience within the beauty industry. Her professional makeup background has helped shape a collection focused on performance, wearable colour, modern textures and products that work for real makeup routines.
The result is a brand that sits beautifully between professional artistry and everyday beauty.
KASH has become particularly known for its glowing complexion products, flattering lip colours and modern approach to makeup – making it a brilliant choice whether your style is barely-there beauty, soft glam or something more dramatic.
Why Is KASH Beauty So Popular?
One of KASH Beauty's biggest strengths is versatility.
You don't need to be a professional makeup artist to use the products, but the range still draws heavily on professional makeup techniques and Keilidh's years of experience.
The collection allows you to build an entire makeup routine within one brand – from primer and foundation right through to brows, lashes, blush, lips and setting spray.
And because KASH is an Irish-founded beauty brand, it has developed a particularly loyal following among Irish makeup lovers.
Start With the Skin: KASH Beauty Complexion
Great makeup starts with the right base.
KASH Beauty offers several complexion options, allowing you to choose your coverage depending on the finish you're trying to achieve.
KASH Beauty Aura Skin Radiant Foundation
Love skin that looks radiant rather than flat?
KASH Beauty Aura Skin Radiant Foundation is one of the standout complexion products available at Eske Beauty.
Designed to create a healthy, luminous-looking finish, Aura is ideal for anyone who wants their foundation to enhance the appearance of their skin rather than completely mask it.
It's a particularly good match for the modern soft-glam look, where skin remains fresh and radiant while the rest of the makeup can be built up depending on the occasion.
Pair it with a radiant primer underneath and use concealer only where you need additional coverage.
KASH Beauty Aura Skin Concealer
For areas that need a little extra attention, there's KASH Beauty Aura Skin Concealer.
Use concealer underneath the eyes, around the nose, over blemishes or anywhere you'd like some additional coverage.
For a natural-looking base, apply a small amount first and build gradually rather than applying a heavy layer straight away.
This helps maintain that fresh, skin-like finish.
KASH Beauty Miracle Tint: For Your No-Makeup Makeup Days
Not every day calls for full foundation.
For those mornings when you want your skin to look polished but still like skin, KASH Beauty Miracle Tint is a fantastic option.
The Eske Beauty collection includes Miracle Tint in multiple shades, making it ideal for creating that fresh, effortless base that's become such a major part of modern makeup.
